Now may be a good time to talk about software product management.
You can read the Wikipedia answer to the title question “Just what is product management?” here: http://en.wikipedia.org/wiki/Product_management
Or I can take a stab at it.
Product management is the discipline primarily responsible for the defining and managing the roadmap of a product. Product managers marry the vision of the product to the needs of the end users in a practical, usable and profitable way. That means they have to balance end user feedback and requests with engineering realities, marketing budgets, sales demands and so on.
It’s the ultimate crossfire job…
Posted by mrzonbu 